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时间:2021-10-14 16:00 来源: Essay代写

摘要:知识管理是对各种知识信息资源进行有效识别、合理评价和综合利用的动态管理过程,它有助于增强企业的竞争优势......

First media connotation of knowledge management characteristics and competitive implication
一、电视台知识管理的涵养特点标志及其竞争力意蕴


From the perspective of media companies , knowledge management is a media enterprise owned or can be touched to get a variety of knowledge resources to identify , evaluate , and share innovative research management process . Compared with general business , media enterprises to implement knowledge management has many features:
从电视台公司角度看,知识管理是电视台公司对所领有的或所能触动到到的各种知识资源施行辨别取得、研讨名声和共享创新的管理过程。与普通公司相形,电视台公司实行知识管理具备各方面特点标志:


1 . Knowledge and information in the media as the content . Modern network communication technology, rapid development and its universal application , so that enterprises are facing a variety of media knowledge and information geometrically increasing knowledge of these information Qucuqujing , Quweicunzhen the media companies to fully utilize the prerequisite knowledge and information , but also media companies effectively carry out the business activities of the foundation . Media content is the enterprise knowledge management knowledge and information on a variety of media processing , which identify, sort out the media enterprise survival and development knowledge required information .
以电视台知识信息为内部实质意义。现代网络通讯技术的飞速进展及其普及应用,要得电视台公司面对的各种知识信息以几何级倍增加,对这些个知识信息施行去粗取精、去伪存真,是电视台公司充分利用知识信息的前提,也是电视台公司管用开展各项业务活动的基础。


2 . To high-quality media professionals as a precondition. While the media is a media enterprise knowledge management knowledge and information for the management of the object, but who is the media of knowledge production , creation, application of the subject, is the most active media knowledge management , active factor. Effective media management requires knowledge of the development of a knowledge-based economy to adapt to highly qualified staff and management team, focus on the performance of the media 's keen ability to capture knowledge and information , systems analysis capabilities, the ability to grasp accurate , rational and efficient application capabilities innovation ability .


3 . Complex and changing external environment to the core . Market economy conditions, media literacy and commodities mobility , change is strong, the media should create a favorable environment for knowledge innovation , knowledge creation and sharing media formed incentives , we must break through the traditional management of environmental Fan Si and patterns of thought while maintaining effective internal management, media companies , based on the dynamic and focus on investment management of the external environment , the ability of the organization to adapt to make strategic investments , while around the market to organize the knowledge resources, integration of knowledge resources, optimize knowledge resources .


4 . To focus on people management . _r management industry mainly economic era machine as the center, the workers implement the standardization of the "rigid " management, its main purpose is to enable workers to become standardized , workers are considered machine systems in the " accessories " , people were alienation as "objects ." Era of knowledge economy knowledge management focuses on the inner world of communication between people and people's initiative 's role in production activities , is a way to fully tap the potential of human intelligence and play a flexible approach to management. Similarly, the media focus on enterprise knowledge management is people management , prominent people in the knowledge management process in the position.


5 . To manage the harmony as the Times. Harmony is a media enterprise normal operation and an important guarantee for the sustainable development , management, harmonization of the internal structure of the media business , functional building is important. Internal knowledge management level , according to the principle of maximizing performance management , scientific development of management objectives and accurately set the internal structure , rational division of powers and responsibilities of the management hierarchy ranges , and actively create a lively, pleasant and harmonious management atmosphere , mobilize staff enthusiasm. External aspects of knowledge management, establish a rational competition , cooperation and win-win business philosophy, correctly handle the relationship with competitors , in media companies and partners to ensure the legitimate interests of the premise, multi-level , comprehensive, carry out three-dimensional contact build easy to survive, conducive to the development of the external environment.


Second, the media, to enhance the competitiveness of knowledge management initiatives

本文标签: 知识管理媒体战略管理竞争力

[作文essay怎么写]英国留学生媒体类assignment代写服务:媒体竞争力提升的策略分析Media to enhahttps://www.0592w.com/ASSIGNMENT/16185.html

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